About Us

Our Story

Sonora Software was founded by Mike Morgan in June 2012 and is a wholly owned subsidiary of Pinnacle Aerospace. Sonora was founded to address the rapidly growing need for quality mobile and web application development, platform integrations, business intelligence design & more. With a foundation built on the aerospace industry’s requirement of high quality and no-fault software, Sonora has created a reputation of being a valued partner with superior processes and methods.

About Sonora Software

Sonora Software is a near-shore software development company; which simply means our talented team of over 100 software developers and engineers are all based in North America. This model offers critical advantages over far-east Asian outsourcing models. These advantages include time zone benefits, communication improvement (English speaking), and decreased travel time.

Your Nearshore Partner

Sonora Software has built a state-of-the-art campus in Ciudad Obregón, Sonora, México. Ciudad Obregón is home to 6 universities and 4 technical schools; many of which have partnered with Sonora to create a strong curriculum for software engineering graduates.

Meet Our Team

Mike Morgan
Mike Morgan
President and CEO
Mr. Morgan brings over 30 years of experience in the Aerospace Industry with a pretty extensive background in software development and systems for air transport, business jet, military and general aviation applications.
Earl Swart
Earl Swart
Director of Engineering
Mr. Swart has over 32 years of experience developing software in the Aerospace Industry. He has over 9 years experience in aircraft display software integration and test.
Jose Nava
Jose Nava
Director of Engineering
Mr. Nava has over 16 years of experience working in the Software Industry, leading international IT Software and Research Programs working with CRM/ERP, Big Data, BPM, Aerospace, Data Mining, WMS, Industrial automation projects and Traceability.
Josue Olivas
Josue Olivas
Director of IT
Mr. Olivas has over 15 years of experience as a system administrator and system consultant in building IT systems for many large and medium sized companies.
Nallely Valdez
Nallely Valdez
Director of Quality
Nayeli has over 10 years of experience in process improvement and quality assurance activities in the Software Industry. She has experience in CMMI model and has participated in several process appraisals.
Yolanda Felix
Yolanda Felix
Director of Finance
Ms. Felix is an expert in international finance and holds a Masters degree in business administration. She has an extensive experience in multi currency accounting as well as international banking and transaction management.
Evonne Roberts
Evonne Roberts
Director of Technical Sales
Started her career as an Engineer in the Semiconductor industry. She has spent the past 8 years working as a technical liaison between the client and operational team. Her background has provided her the perspective of collaborating with all parties involved.
Jorge Jimenez
Jorge Jimenez
Director of Sales
Jorge has a passion for helping businesses grow and become more efficient with a Nearshore model. He’s a people person with a marketing background and knowledgeable on how to make the US-Mexico connection work for our clients.
Maribel Martinez
Maribel Martinez
Director of Human Resources
Maribel has over 15 years of experience in Human Resources. She has extensive expertise in the areas of payroll, industrial safety, training, organizational development, communication and legal.

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